We provide marketing services for small to mid-sized businesses as well as strategic partners like marketing managers and developers. Frequently, clients find us because they need a website update, then realize that since we’re a full-service creative agency, we can do much more than that.
Whether it’s a full brand identity package, trade show display graphics or other need, Spot can handle it. We can also provide strategic marketing services for companies looking for help with the traditional or online marketing plan, including social media and enewsletters.
Spot Color Studio designs and develops custom websites that look great, function beautifully, and makes it easy for you to update on your own.
Creating a website is a collaborative, multi-step process. Generally speaking, our process includes six main steps: goal setting, project planning, content creation, design, development, and finally, tracking for success.
Website Design Only
Some of our clients include developers and programmers who specialize in complex websites and integrations. These guys are all about code and don’t want to hassle with design–that’s when we step in.
Everyone wins: our talented graphic designers get to focus on the work they love, the end users get a website design that reflects their branding and supports their marketing goals, and the developers/programmers get to focus on function.
A strong brand identity is an invaluable business tool. It differentiates you from your competition. It helps your customers quickly identify your products or services. It’s a visual representation of your values and worth.
A custom brand identity package is also a practical, time-saving tool. A typical branding package might involve a custom logo, business cards, letterhead, templates for print and online, product labels and other elements. It also includes a style guide to help you take the guesswork out of design for your everyday communications. So, instead of scrambling to create something from scratch when presented with a new opportunity, you’ll quickly and easily have all the support materials you need.
Writing website copy is far more difficult than it looks. Website readers are impatient, and so you’ve only got the blink of an eye to get their attention. Further, website copy is dynamic–a website is never “done”, so it’s ideal to have a plan for updating it that specifies the why-what-when-how-who of ongoing website updates.
We can help you by writing copy that will get your readers to act, and we’ll figure out a realistic plan so that you can keep your website copy fresh.
Social media. Mobile devices. E-mail marketing. For many of the small to mid-sized businesses we work with, knowing what online marketing options to pursue can be really overwhelming. We can help you by making sure that the online marketing options you choose support your business goals, and will have some kind of metric established so you know what’s working and what’s not, and can make better decisions.
Spot Color Studio provides web design, graphic design and marketing services to companies in Portland, Oregon and nationwide.